Privacy policy
PRIVACY POLICY
This Privacy Policy ("Policy") is a clear and accessible statement on how Kyle Design Ventures and its related entities (together referred to as "Deargraf") collect, use, and share information collected from users of the website located at www.deargraf.com (the "Website"). This Policy is addressed to any person intending to use the Website ("User").
Please read the Terms and Conditions and the terms of this Policy carefully before agreeing to use this Website or access any information, content, or services through it.
By using the Website, you are deemed to have accepted the terms of this Privacy Policy.
The Website is owned and operated by Kyle Design Ventures, which provides an efficient platform for accessing and purchasing a wide range of products such as clothing, shoes, bags, wallets, sunglasses, and other such accessories for men and women, as well as books, stationery, homewares, décor, toys, and artwork. In order to fulfil the utility of the Website, Deargraf collects only the minimum information required from you. If you believe your circumstances require a greater or different degree of privacy protection than set out here, please contact Deargraf at the earliest opportunity and let us know.
We provide the same standard of privacy protection to all our Users across India, regardless of their state, region, or location.
This Policy covers information shared by the User directly with the Website and does not apply to any third-party links. If the User chooses to access a third-party website through the Website, the User shall be bound by that third party's privacy policy.
This Policy covers the following:
• Information collected by Deargraf and the Website
• Purpose of collection of such Information
• Circumstances in which such information may be shared/disclosed
• Security practices and procedures followed to protect such Information
• Contact information for Deargraf
• Circumstances under which information is used to make automated decisions
• Modification of this Policy
1. DEFINITIONS
1.1 "Affiliates" shall mean all sister companies/entities of Deargraf, as well as its business partners and subsidiaries.
1.2 "Service Providers" shall mean all third-party service providers engaged or contracted by Deargraf for the purpose of running the Website and providing Services, including, without limitation, providers of data and web analytics, logistics partners, and payment gateways.
1.3 "Grievance Officer" shall mean the officer appointed by Deargraf to handle matters with regard to Information and its use.
1.4 "Information" shall mean any data provided by the User as described under Clause 2, including sensitive and personal data.
1.5 "User" shall mean persons who use, or intend to use, the Website.
1.6 "Viruses" shall refer to any malware, spyware, cancelbots, trojans, time bombs, or any such application which may place itself, without the permission or knowledge of Deargraf, within the Website.
1.7 "Website" shall refer to Kyle Design Ventures' website located at www.deargraf.com.
Any undefined terms in this Privacy Policy shall have the meaning assigned to them in the Terms and Conditions.
2. TYPE OF INFORMATION COLLECTED
The Website may collect data on the following, in order to provide its Services:
2.1 Profile information (including full name, age, and sex of the User)
2.2 Geographical location of the User
2.3 Payment information of the User (processed through our PCI-compliant payment gateway)
2.4 Contact information of the User, including phone numbers and email addresses
2.5 Service preferences of the User
2.6 Devices used by the User while using the Website, including information regarding the User's internet service provider, and data collected through enabled cookies, web beacons, and/or other similar technologies
3. PURPOSE OF COLLECTION OF INFORMATION
The purposes of collecting, storing, using, and disclosing the User's personal information may include:
3.1 Registering the User in order to provide services or features requested by the User
3.2 Verifying the identity of the User
3.3 Identifying appropriate services or features for the User, and ensuring quality assurance
3.4 Record-keeping and analysis of this data to improve the performance and utility of the Website
3.5 Sending invoices and service-related communications to the User
3.6 Adding new services or features as may be appropriate based on available data
3.7 Sending, jointly with others or independently, promotional push notifications to the User's device, including newsletters, from which the User may unsubscribe at any time
4. CIRCUMSTANCES IN WHICH SUCH INFORMATION MAY BE SHARED/DISCLOSED
4.1 For the purpose of analysis, enhancing User experience, and providing the Services and features of the Website, Deargraf may transfer your information to, and maintain it with, its Affiliates and Service Providers. Your consent to this Privacy Policy, followed by your submission of such information, represents your agreement to this. The privacy of your personal data is protected in accordance with the laws of India. Deargraf may also share your information with other third parties with the User's prior consent.
4.2 Deargraf may share information to protect the rights and property of Kyle Design Ventures, its agents, customers, and others. This includes enforcing Deargraf's agreements, policies, and terms of use.
4.3 In addition to the above, Kyle Design Ventures, its Affiliates, Service Providers, and those third parties described in Clause 4.1, may disclose your personal information to governmental agencies or third parties where there is a legal obligation to do so.
5. SECURITY PRACTICES AND PROCEDURES
5.1 Deargraf does not knowingly collect, maintain, or sell Products or Services to Users under the age of 18, nor does it knowingly use information collected on its Website from children under the age of 18. Children should seek the consent of their parents or legal guardians before providing any information about themselves, their parents/guardians, or other family members on the Website.
5.2 Deargraf shall take reasonable steps to ensure that information provided by the User is protected from misuse, loss, and unauthorized access, modification, or disclosure.
5.3 Deargraf has implemented security practices and standards, and maintains a documented information security program comprising managerial, technical, operational, and physical security controls commensurate with the information assets being protected and the nature of its business.
5.4 Deargraf does not represent that the Website is free of Viruses that may be placed on it without Deargraf's knowledge; however, Deargraf shall take all necessary and reasonable steps to keep the Website free of such programs.
5.5 Where Deargraf no longer requires the User's information for any purpose for which it may be used or disclosed, or as required by law, Deargraf shall take reasonable steps to destroy the information or ensure that it is de-identified.
5.6 The User shall have the right to request access to, or correction of, information about the User by writing to hello@deargraf.com. Deargraf shall respond to the User's request within a reasonable period after it is made.
5.7 Users may also access and update their contact details and profile by logging into the Website.
5.8 Users may, at any time, withdraw their registration from the Website, following which the User will no longer be required to furnish Information to Deargraf.
5.9 This Privacy Policy applies only to Information collected by Deargraf through the Website. Where a User provides information to any third party through a link or social media plugin on the Website, the User shall be bound by that third party's terms and privacy policy. Deargraf shall not be liable for the safety, control, or use of information provided to any such third party.
6. CONTACT INFORMATION
If the User has a concern regarding how their Information is used by Kyle Design Ventures, please email Deargraf directly via our Contact Us page, or write to hello@deargraf.com, with the subject line "Privacy Concerns." Deargraf's Grievance Officer shall revert to the User within a period of one (1) month from the date of receipt of the grievance.
7. PAYMENTS
7.1 All credit/debit card details and other personally identifiable payment information will not be stored, sold, shared, rented, or leased to any third parties.
7.2 www.deargraf.com will not pass any debit/credit card details to third parties.
7.3 www.deargraf.com takes appropriate steps to ensure data privacy and security, including through various hardware and software safeguards. However, Deargraf cannot guarantee the security of any information disclosed online.
8. MODIFICATION OF POLICY
Deargraf may amend this Privacy Policy in line with Kyle Design Ventures' business requirements. Where such a modification takes place, it shall be reflected on the Website by way of a notification, and communicated to the User's registered email address.
By registering for and/or using the Website in any manner, including but not limited to visiting or browsing it, the User confirms that they have carefully read and understood all terms of this Privacy Policy and the Terms and Conditions, and have consented to the same. The User hereby also provides consent to the collection, use, storage, sharing, disclosure, and other processing of their information, including sensitive personal information, in accordance with the terms set out in this Privacy Policy.

